Food: A ‘wicked’ problem

The food industry has grown rapidly and immensely. Trying to understand what happens to the food you eat is a certain disappointment; you will end up roaming inside the terrifying maze of a system that’s bigger than what any of us can understand.
Our food choices are influenced by a huge amount of factors; what can I afford? Which is a healthier choice? Which one has more nutrients? Which one is better for my specific health condition? How about turning into a Vegan? Or is Paleo better? But what about the environment? Sustainability?
When you are picking up an item off the supermarket shelf, in that split second, your mind can go crazy with these endless questions.
You try to go home and read, watch documentaries, and educate yourself on the subject as much as you can – that is if you care enough, and if you have the luxury of time. But you never seem to get a final and clear answer on what’s good for you and what’s not. All the studies, research, and information contradict with one another. You start to wonder how can something scientific have no clear answer? At least approximately.
Why is it that we know what the best diet for dogs and cats is, and for almost every other mammal, but not for humans?
I can confidently promise you that you will never know the answer. This is because food has become a monopolised industry where big companies manipulate the whole market. They choose what to show you and they will hire scientists to tell you ‘what’s good for you’ – regardless if it’s only part of the truth.
And us, consumers, are left with the everlasting relentless search for the truth. Educating ourselves, following certain diets, and having role models that we trust are some of the solutions we go after, but these solve a tiny bit of the problem, and sometimes even worse, we end up being more harmful towards our bodies and health.
The next two months will be a quest towards exploring this topic, developing an attempt at addressing this issue and, hopefully, raising awareness of something that is part of our everyday lives, which affects each and every one of us.

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